All the latest marketing need-to-knows
We love what we do. That means we spend a lot of time thinking and talking about it too. Honest reflections, ideas, tips, articles: you’ll find them all right here.
6 Marketing Predictions for 2025
A new year is on the horizon and we’re starting to see some marketing trends emerging, set to make waves in 2025 and beyond. To help you get prepared for the coming year, we’ve compiled a list of our top marketing predictions for 2025. 1. Social-Search Focus on All Platforms
Bluesky: Everything You Need to Know
There’s a new kid in town, and everyone’s talking about them. Let’s get to know Bluesky. You may have heard about a new social media platform, Bluesky, that seems to have gained popularity pretty rapidly. On the surface, it seems very similar to X (formerly Twitter) and allows its users
How to Ho Ho Ho-optimise Seasonal Search
We *blink* and it’s Christmas again. It can often feel like we don’t have much time to prepare our seasonal search and SEO strategy but the thing is, if you follow small and simple steps, you won’t have to. Unlike with the big guys, things don’t happen overnight. So, shall
TikTok’s Rise as a Search Engine for Ecommerce
‘Google it’ is probably never really going to go away but for Gen Z is it the norm? Is it where they’d go first for product discovery? TikTok is pushing the boundaries for more seamless search experiences. Especially when it comes to product discovery, so why and how could it
Colour Theory: The Role Of Colour In Marketing
You may have heard the phrase colour theory in various walks of life. At its core, colour theory includes the science of colours, how people perceive them and the messages they communicate. When a person views a colour, messages are instantly sent to the brain, which informs the person’s judgement
Four Top Tips For Keyword Wins
Keywords help us to find what we want. Right? Since I originally wrote this blog in 2021, the landscape of SEO has changed again, obviously. It’s constantly changing but as AI becomes more integral to the search experience, how can you ensure you’re still targeting the correct keywords? Ranking is
Let’s talk about you
Whether you know just what you need or could use a sounding board to work things out, tell us about your brand and project. We’ll be in touch to explain how we could help.
