All the latest marketing need-to-knows

We love what we do. That means we spend a lot of time thinking and talking about it too. Honest reflections, ideas, tips, articles: you’ll find them all right here.

Things To Do Before Running a PPC Campaign.
PPC

5 Things To Know Before You Start Running PPC Campaigns

So you’d like to start running PPC campaigns? That’s great news! However, before venturing into the world of PPC there are some important things you first should know. Whilst there are countless guides and articles on the technical specifics of PPC platforms, it’s always helpful to take note of more

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Search Campaigns on The Microsoft Audience Network
PPC

How to Optimise Your Search Campaigns For The Microsoft Audience Network

Now that Microsoft Advertising has made it default for all Search Campaigns to be eligible to show on the Audience Network, advertisers need to ensure that their campaigns are prepared for this increased visibility. Search Campaigns & Audience Network The reason why advertisers need to optimise their Search campaigns accordingly

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Paid Social For B2B
Paid Social Media

Inspiration For B2B Paid Social

Whether you’re an in-house marketer or an agency paid social specialist, if you’ve been working on a brand for a long time it can become difficult to think of fresh new ideas – especially when it comes to B2B social media. Although it might be tempting to keep that creative

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AI Generated Content - Robot
Digital Marketing

Let’s Talk About AI Content

AI content is everywhere. When it was first introduced in late 2022, ChatGPT quickly gained momentum, forcing people to rethink their strategy. For those who may have escaped the hype, ChatGPT is basically a platform that generates content based on your input that likes to think it’s smarter than it

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Whether you know just what you need or could use a sounding board to work things out, tell us about your brand and project. We’ll be in touch to explain how we could help.