All the latest marketing need-to-knows

We love what we do. That means we spend a lot of time thinking and talking about it too. Honest reflections, ideas, tips, articles: you’ll find them all right here.

paid advertising and organic search
Organic Search

Why Organic & Paid Marketing Should Go Hand in Hand

“What’s your main objective? What would you like to achieve from your overall marketing strategy?” “Sales” There’s often two narratives when it comes to discussing marketing with some clients. Either,  It’s a case of throwing all of the marketing budget at a strategy, in hope that things will work when

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Meet The Team - Catriona Hannah Social Media Executive
Victress News

Meet The Team: Catriona’s Story, Social Media Executive

Hello! I’m Catriona Hannah and I’m the Social Media Executive here at Victress.  I have a love for all things social, spending a shameful amount of time scrolling through Twitter, Instagram, TikTok and Facebook. I’m passionate about the power of social media and believe that it should never be underestimated.

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sophie logan head of paid media at victress
Victress News

Meet The Team: Sophie’s Story, Head of Paid Media

My name is Sophie Logan and I am the Head of Paid Media here.  As a Paid Media Specialist I am fascinated by all things Google Ads and Microsoft Advertising, with a keen interest in Search Advertising. I enjoy the balance of writing, maths and data analysis the role entails,

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