12 Google Ad Tips For SMEs
If you’re a SME (small or medium sized enterprise) running your own Google Ads account, it can sometimes feel like a bit of a mine field. In between juggling your day-to-day responsibilities, you’re also expected to keep up with the latest platform changes, optimise your campaigns effectively and keep expanding your account reach. Where do […]
Capturing The Right Audience For Ranorex
Finding the right audience can be tricky in any type of marketing. You’d think paid advertising would be easy, but not if your campaigns aren’t targeted. Here’s how we helped Ranorex, a US Software Development company achieve results simply by attracting the right people. The Client: Ranorex Ranorex is a US based Software Development company, […]
Five Key Takeaways From Google Ads in 2022
2022 – If you blinked, you missed it. After what feels like one of the fastest years in living history, you can be forgiven for having missed out on some of the announcements Google Ads made throughout the year. Seriously, between Google Marketing Live, Search On 2022 and 41 announcement articles, it can be difficult […]
6 Best Practices For Running Responsive Display Ads
When it comes to Responsive Display Ads (RDAs), advertisers have to hand over a great level of their control over to Google Ads and Machine Learning. This can be very daunting, and unfortunately, the machine doesn’t always get it right. However, as advertisers there are things that we can do to help ‘feed’ the machine […]
An Introduction to Quora Ads
You might have seen Quora appearing in your search results, you may even already be using it to find answers to your burning questions, but did you know that you can use Quora Ads to advertise your business? What is Quora? Launched in 2010, Quora is a user content generated question and answer website. Users […]
